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Speaking of Writing . . .

I’m pleased to introduce myself to you as the new editor of EOM. I look forward to weaving your input and my imprint into these pages in the coming months. While much of my experience lies in the online world (www.gismonitor.com), I can’t help but be drawn to the convenience and allure of a shiny magazine when I’m on the subway or during those long take-offs and landings when “electronic devices must be stowed.” My hope is that EOM in time will be your companion on those trips and also part of that must-read pile on the side table, the breakroom shelves, or the nightstand. I hope it will also be something you can hand to your family and friends and say, “This magazine is about what I do.”To that end, I’ll need to know a bit about you. To encourage you to fill out our 14-question online reader survey, we’ve got a terrific prize for one lucky winner: an MP3 player. Five others will receive memory sticks. You’ll find the survey at: www.eomonline.com/survey or click the survey link on the main page. If you prefer you can simply send your thoughts and suggestions to me at [email protected]. Thanks in advance for your help.
That brings me to what I really want to write about: writing. About eight years ago I learned I could write. I’d written before that, of course, but a C in first year college English propelled me to study other topics more seriously. But somehow, in 1996 at a CAD conference, I must have sent a vibe to the then editor of one of the top CAD publications. She called me some weeks later to ask me to pen an article about a topic with which I had no familiarity. “You’re perfect!” she said. I thought she was crazy, but clearly, she was not.
I’ve been thinking back on that episode and have determined why she called me to write about raster to vector conversion: when we met it was clear I had something to say. If I recall correctly I’d raised issues related to coverage of GIS in her publication. I was passionate about it and in retrospect that was all she knew about me. These days I know that some very high percentage of great non-fiction writing comes not from “great writers,” but rather from those with passion about the topic.
And, after some 15 years in the industry, I am well aware that geospatial practitioners have a great deal of passion for what they do: passion about the technology, about policy, about education, about applying the tools to new questions and new geographies, about making better maps and making better decisions. I challenge you to document that passion and share it with others in this publication. If you have a story to tell, let me know. If you have an opinion and want to stand on a soapbox, let me know.
Together we can build a publication that reflects the energy and excitement of this industry. And, one that keeps us entertained on the plane.

Adena Schutzberg, Editor

Publisher’s Note

It is with great pride that we at GITC America introduce Adena Schutzberg as the new editor of Earth Observation Magazine.
Adena, who has been serving and will continue to serve as editor of our very popular sister publication GIS Monitor (a weekly electronic newsletter www.gismonitor.com), brings with her an intense passion for her work.
After studying chemistry and geography at the University of Chicago and completing a master’s program in geography at Penn State University, she went on to expand her professional skills while working for Arthur D. Little’s Earth Science and Engineering Unit. She followed this with an eight-year tenure at ESRI, where she worked as an ArcCAD specialist in a variety of positions. She subsequently opened ABS Consulting Group, where she honed her technical writing skills and came to us as a consultant.
In the coming months, this magazine will begin to reflect Adena’s passion for her work in this field, and, in fact, with this first issue you’ll notice a change in our cover tag line. “Geospatial Technologies in Your World” succinctly summarizes what you will begin to discover in the pages that follow.
Please join us in welcoming Adena.

Respectfully,
Neil Sandler, Publisher

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